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A collective of distinct creators. Creative agencies or studios that value individual expression, unique vibes, and unpredictability.
This team is a collective of distinct individuals who come together to create. They are internally focused on their expression (I), flexible in their approach (F), and value Innovation (N). Unlike the 'Family' which values sameness, the Colony values the unique contribution of each member (Consensus/Vibe). They want to create something beautiful and unique, and they want to do it in a supportive environment where every voice is heard, no matter how eccentric.
Understanding what each letter in IFCN means for your team's identity.
Values culture, harmony, and internal dynamics
Values agility, adaptation, and purpose-driven work
Values democracy, buy-in, and inclusive decisions
Values discovery, disruption, and creative solutions
They produce work that has 'soul'. Because they feel safe and supported, they take creative risks that others wouldn't dare. They don't just follow the brief; they interpret it through their unique lens, often delivering something far better than what was asked for. They pour themselves into the work.
They can be incredibly moody. If the 'vibe' is off, production stops. They may reject profitable work because it 'doesn't speak to them'. They struggle with deadlines and budgets, viewing them as oppression of their art. They can be high-maintenance.
How this team type typically operates, communicates, and makes decisions.
Expressive, emotional, and meandering. Meetings can turn into therapy sessions or brainstorming marathons. They value 'feeling' the idea over 'thinking' the idea.
Emotional. Feelings are facts here. Conflicts must be resolved at the emotional level, not just the logical level. Logic without empathy will be rejected.
Personal. They put their soul into the work, so critique feels like a personal attack. Needs careful handling—critique the work, not the artist.
Consensus of taste. 'Does this feel right to us?' Decisions are made based on aesthetic and emotional alignment rather than data.
This team identity excels in the following contexts and industries:
Practical advice for leading and getting the best out of this team type.
Create separate 'gallery' (creative) and 'commission' (commercial) work streams.
Protect their 'deep work' time aggressively; interruptions kill their flow.
Frame constraints as 'creative challenges' rather than bureaucratic rules.
They must learn 'Professionalism'. Not the suit-and-tie kind, but the discipline of the craft. They need to understand that constraints (deadlines, budgets) are the canvas, not the enemy, and that finishing is part of the art.
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