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Discover your team's unique identity. Like DNA, every team has a distinct identity that shapes how they work, communicate, and create value.
Every team has a unique identity defined by four key dimensions. Each dimension represents a spectrum between two equally valid approaches.
Where does your team direct its attention?
Values culture, harmony, and internal dynamics
Values market, stakeholders, and external impact
How does your team organize work?
Values process, predictability, and defined goals
Values agility, adaptation, and purpose-driven work
How are decisions made?
Values democracy, buy-in, and inclusive decisions
Values speed, directive leadership, and accountability
How does your team create value?
Values efficiency, reliability, and incremental improvement
Values discovery, disruption, and creative solutions
Reliable & Efficient
Teams that combine stable structure with optimization focus. They thrive on consistency, reliability, and delivering predictable results at scale.
Systematic Innovators
Teams that combine stable structure with innovation focus. They build the future methodically, creating long-lasting systems and breakthrough solutions through rigorous process.
Adaptive & Relationship-Driven
Teams that combine flexible structure with optimization focus. They excel at adapting to needs, building relationships, and delivering efficient solutions in dynamic environments.
Creative Pioneers
Teams that combine flexible structure with innovation focus. They break new ground, challenge conventions, and create breakthrough solutions through creative exploration.
Take our 5-minute team assessment to uncover your unique team identity. Get personalized insights, strengths analysis, and actionable recommendations.